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Friday, 31 March 2017

Lev Kuleshov - Kuleshov effect


Lev Kuleshov, a Soviet filmmaker, was among the first to dissect the effects of juxtaposition. The Kuleshov effect is a film editing (montage) effect, that he demonstrated in the 1910s and 1920s. It is a mental phenomenon by which viewers take more meaning from the interaction of two sequential shots than from a single shot in isolation.

In the 20th century, cinema was a new art form, consisting of many techniques that hadn’t been fully developed. The elements of editing were among them. Filmmakers knew that you could cut and connect the film strip. However people of this time period didn’t comprehend the artistic purposes of doing so.

Through his experiments and research, Kuleshov discovered that depending on how shots are assembled the audience will attach a specific meaning or emotion to it.

In his experiment, Kuleshov cut the shot of an actor with shots of three different subjects: 
A girl in a coffin, a hot plate of soup, and a pretty woman lying in a couch. The footage of the actor was the same expressionless gaze. Yet the audience raved his performance, saying first he looked sad, then hungry, then lustful.


In a 1964 interview for the show Telescope, Alfred Hitchcock called this technique “pure cinematics – the assembly of film. Sir Hitchcock says that if a close-up shot of a man smiling is cut with a shot of a woman playing with a baby, the man is portrayed as 'kindly' and 'sympathetic' and if the same shot of the smiling man is cut with a girl in a bikini, the man is portrayed as 'dirty.'

These examples illustrate the power of editors as storytellers. The data gathered with the Kuleshove Experiment were heavily used by Russian filmmakers. This soon became an ordinary effect that affected how filmmakers shoot and edit their movies.
https://www.youtube.com/watch?v=_gGl3LJ7vHc

Tuesday, 28 March 2017

Short Reaction Video - To trailer

This is a short reaction video of our unfinished Trailer. We wanted to make sure that the sound we used was effective and that it matched the action taking place in our trailer.

Friday, 24 March 2017

Film Trailer Analysis

            PLAYING JUDAS - Film Trailer

In this film trailer there was approximately 60 - 65 Cuts
1. At the beginning of the trailer there was an Establishing shot which showed the audience where the trailer being was set. 
2. They used fades as a way to transition from one scene to another 
3. They used slow motion in certain scenes e.g. the scene when he was walking outside in the street.

An effect that was used in the middle and towards the ending of the trailer was a black and white effect to fit the action taking place. This created suspense for the audience as they watched the trailer, making them wanting to know what was going to happen next.

In the scene where Judas is holding the gun and another guy is holding a gun behind him they used a flash effect where they cut the same scene to black multiple times. This was effective as it created tension. The music at this point also dims down and the sound of a beat becomes amplified, hooking the audiences attention making them intrigued for the next shot.

The sound used at the beginning of he trailer was diegetic, they used an intense sound track, to create tension for the audience watching. As it was a police crime/ action film, the music they used complemented the action in the scenes. For example when the main character was running in a scene the music would be quite fast paced and upbeat. or when he was walking quite slowly the music would be dramatically slow to help set the mood and atmosphere of the scene. They added dubbing/ sound bridges in order to jump from one scene to another. This also allowed for them to have smoother, more effective transitions that linked to their chosen genre.

https://www.youtube.com/watch?v=VSydO8HIEJE&spfreload=5


Final Film Poster


This is the final product of my Film Poster. I decided to add a background layer to my image of the 2 little girls, using an image of an old abandon orphanage house. This made my poster conform more to my chosen genre. I changed the layout slightly from my previous drafts to something that I felt was a bit more appealing for my audience and made certain things more noticeable than others by using different fonts/size and colours to catch my audiences eye. 

Friday, 10 March 2017

Final Magazine front cover


This is my Final Magazine front cover. I decided that I wanted my magazine to be based on my actor. I had drawn ideas from man different magazines that I researched such as 'Studio', 'Film' & 'Empire'. I took inspiration from all these magazines and created my own, using the different conventions that each used in order to make my magazine look more realistic.

Thursday, 9 March 2017

Drafts for Magazine

DRAFTS



This is the process of me constructing my film magazine, trying out different layouts and seeing which worked best.

Tuesday, 7 March 2017

Drafts for Magazine Front Cover



This is a draft for Magazine front cover. I included all the conventions of a film magazine such as the name of magazine "Reel Spotlight", using sell lines that are movie related, the name of model on my cover etc. By conforming to these conventions I was able to make my front cover more recognisable as a realistic Magazine front cover.

Drafts for Film Poster

Here are 2 drafts of the beginning stages of me creating my Film Poster. Here you can see that I was playing around with the layout trying to decided what I needed to include and if I felt like my genre was shown clear enough to my target audience. I felt like it was slightly plain and not as appealing as film poster examples that I had researched in my genre. I also felt that I needed to add something that would make it a bit more eye catching for my audience. I wanted to give them something to like at that would lead them question about the little girls or even the mother on the poster.

DRAFT

DRAFT

Thursday, 2 March 2017

Magazine Front Cover - Moodboard


These are images of different Magazine front Covers from a variety of genres. I have taken elements from each of these and added them to my own magazine cover. I have decided that I want my magazine to be based on the actor from my trailer rather than being linked to my genre.



These 3 front covers were the main magazines I used for inspiration when creating my own Magazine cover.

Evaluation 4